Shaping a vision, delivering brands, and curating world-class experiences
I’m Jodie, founder of Salt Studio, a Cape Town based design studio specialising in branding, creative direction, and bespoke wedding design.
I work with a select number of clients to create refined, considered identities and experiences that feel both elevated and enduring.
With a focus on detail, balance, and clarity, my approach blends creative intuition with a structured process to deliver work that is both beautiful and intentional.
tier packages offered
01
The Foundation
A refined starting point for brands ready to elevate.
A considered visual identity designed to bring clarity and cohesion to your brand. This is where we establish the core look and feel. Simple, intentional, and beautifully executed.
Includes:
• Brand direction & moodboard
• Logo suite (primary, secondary & marks)
• Colour palette
• Mini brand guideline
• Mockups to visualise application
Process:
Phase 01 — Initial concept presentation
Phase 02 — Refinement & finalisation
03
The Social Edit
This tier brings your brand into the digital space ensuring it translates seamlessly across social platforms with a cohesive and elevated presence.
Includes:
Everything in Signature, plus:
• Social media visual direction
• Feed & story templates
• Highlight icons
• Profile & cover assets
• Instagram feed mockup
04
The Experience
A fully realised brand world. Immersive, strategic, and considered.
For brands looking to build something layered and lasting. This is a complete identity system designed to live across every touchpoint, from digital to physical and everything in between.
Includes:
• Full brand strategy & concept
• Complete identity system
• Expanded brand guidelines
• Typography hierarchy & layout system
• Social, packaging & merchandise direction
• Website look & feel
• Signage & brand application direction
Additional Services
Available as standalone or as an extension of your selected tier.
Website design
Packaging design
Social media curation
Creative & art direction
Shoot direction & planning
Print & production management
Editorial & layout design